I am Not an Action! – Increase customer perception

Increase your Customers Perception with Subtle Word Adjustments

Ever noticed how a little adjustment in your words can create a big difference in customer perception?

For example, notice the difference when instead of using the word ‘help’, you use the word ‘helpful‘. So, rather than saying… I hope that helps, instead say… “I hope that’s helpful”.

Rather than asking, “Would it help if I…” Instead ask, “Would it be helpful if I...”

The word help is a verb that describes a particular ACTION. Helpful on the other hand, is an adjective that describes the PERSON.

The next time your customer needs a service, they may not need the same ACTION as last time. However, they do want to return to the PERSON who they consider to be helpful. Was this helpful?

Today’s chuckle:

If you are what you eat, I’m fast, cheap, and easy.

Written By Jeff Mowatt (original content – not AI generated)

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Jeff Mowatt is a customer service & sales speaker, customer service & sales trainer, a business communication strategist, award-winning speaker, and best-selling author.