Customer Service Training TIps

Insider Information

When I was brought in to do a customer service seminar for a group of operators of tourist information centers, I discovered a trend that may also affect your customers. As more people travel with a GPS they have less need to stop at a tourist info center to ask about local venues. Similarly, using the Internet, your customers likely have plenty of data about your products and that of your competition. One of the strategies I shared with the visitor information group, was give the insiders’ guide. In other words, don’t merely hand out brochures – instead give customers the ‘inside story’ of the best places the locals frequent. When you give your customer examples of what you and other insiders know based on firsthand experience – that isn’t on a website – you’re creating real value and a service differentiator.

 Jeff Mowatt is a customer service strategist, award-winning speaker, and bestselling author.   For more tips, training tools or to inquire about engaging Jeff for your team visit


Today’s chuckle:

He who hesitates is not only lost, but miles from the next exit.


Like to forward or reprint this tip?

We have some options to make this easier for you. Click here for a printer-friendly  CDrom with all Jeff’s tips.  Click here for  Jeff’s book with 101 top tips.  If you’d like to cut and paste any of our tips or articles from our website, you are welcome to do so  providing  you include the bio and contact information after each tip or article.   Please also email a link to any tips or articles that you post on-line to [email protected].

Copyright © JC Mowatt Seminars Inc.   All rights reserved.

Like to forward or reprint this tip?

Click here for Jeff’s Latest Tip
and to Subscribe for FREE updates


Register today for our 30 – second Trusted Advisor tips and receive as a bonus 15 Phrases that Pay for dealing with stressed and rushed customers.